Twins with no experience in the cosmetic industry who launched a natural skincare brand three years ago are now selling 8,000 products a day

Twins with no experience in the cosmetic industry who…

Twins with no experience in the cosmetic industry who launched a natural skincare brand sell you photo three years ago are now selling 8,000 products a day.

Women all over the world have been using the first-ever Australian pink clay mask to brighten and clear their complexions since it was brought to the global market by Sarah and Emily Hamilton in April 2017.

The Melbourne sisters worked in media in London and New York before building their booming beauty empire , which operates with a near-constant waitlist of 20,000 women desperate to buy its best-selling face mask.

Early entrepreneurial inspiration came from Birch Box, a New York City subscription service founded in September 2010 that ships boxes of beauty and skincare samples to customers across the US once a month.

Nothing like that existed in Australia at the time, so the twins created their own.

Running Bella Box from late 2011 taught the Hamiltons how to market other brand’s beauty products, which led them to wonder why they couldn’t just sell you photo their own.

And so Sand & Sky was born. 

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Women all over the world have been using Sand & Sky's pink clay mask to brighten and clear their complexions since it was brought to market by Melbourne twins sisters in April 2017

Women all over the world have been using Sand & Sky’s pink clay mask to brighten and clear their complexions since it was brought to market by Melbourne twins sisters in April 2017

Twin sisters and business partners Sarah and Emily Hamilton, 43, have built a booming business by making beauty products laced with Australia's native flora and fauna

Twin sisters and business partners Sarah and Emily Hamilton, 43, have built a booming business by making beauty products laced with Australia’s native flora and fauna

After a year of research and development, Sand & Sky's Skin Purifying Pink Clay Mask was born

After a year of research and development, Sand & Sky’s Skin Purifying Pink Clay Mask was born

In their first weeks of trading, the twins shipped out more than 60,000 masks. 

They sold out six or buy images seven times before switching to larger orders from their manufacturer.

Such was the scale of the sales, it was two years before they got around to launching a second product.

‘It was so out of control we considered being a one product brand,’ Sarah told Daily Mail Australia.

Almost four years later, the pink clay mask remains the top-seller on the website.

On the back of its incredible success, it’s since been joined by $74.90 Dreamy Glow Drops and the $93.90 Super Bounce Mask infused with Australian Emu Apple, a native plant packed with ‘healing’ antioxidants and vitamin C.

Packed with three times more antioxidants than blueberry - renowned for its fortifying 'superfood' status - Emu Apple is one of Australia's 'best kept secrets', the Hamiltons claim

Packed with three times more antioxidants than blueberry – renowned for its fortifying ‘superfood’ status – Emu Apple is one of Australia’s ‘best kept secrets’, the Hamiltons claim

Every product compliments another - the pink clay range detoxifies skin, clearing impurities, while the emu apple range hydrates and enhances natural radiance

Every product compliments another – the pink clay range detoxifies skin, clearing impurities, while the emu apple range hydrates and enhances natural radiance

Every product compliments another – the pink clay range detoxifies skin, clearing impurities, while the emu apple range hydrates and enhances natural radiance.

Packed with three times more antioxidants than blueberry – renowned for its fortifying ‘superfood’ status – Emu Apple is one of Australia’s ‘best kept secrets’, according to the duo, who claim it ‘brightens, plumps and protects’ almost instantly.

‘We want our products to be cult products,’ Sarah said.

‘To be easily understood, fast acting and fun. Quintessentially Australian.’ 

The products, primarily manufactured in Australia and supporting facilities in Switzerland and Italy, are all made with natural ingredients sourced from flora and fauna native to the Land Down Under.

Sand & Sky products are made with natural ingredients sourced from flora and fauna native to the Land Down Under

Sand sell images & Sky products are made with natural ingredients sourced from flora and fauna native to the Land Down Under

Feedback and customer transformation photos on the brand's website stands testament to the results of Sand & Sky creations

Feedback and customer transformation photos on the brand’s website stands testament to the results of Sand & Sky creations

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